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Wicked to Heat Up FyreTV

Partnership advertised in new 'Maxim' magazine

Wicked to Heat Up FyreTV

LOS ANGELES — Wicked Pictures content from celebrated features like Manhunters and Black Widow will soon be instantly accessible via the IPTV platform through a new partnership with provider

Wicked is promoting the deal with FyreTV with a publicity campaign that includes an ad in the May 2008 issue of Maxim, on sale nationwide this Friday, April 18., which utilizes a set-top box to stream content via a broadband connection directly to televisions, offers an intuitive interface allowing users to access desired content like never before.


"FyreTV's unique technology offers a variety of features to help users find movies based on a variety of search terms and categories, such as titles, performers, scene types or even specific performer characteristics," said a company rep. "Users can start a movie from the beginning, or select a specific scene through an extensive scene breakdown menu. They can also fast forward and rewind to target specific content, and create playlists."

Wicked Pictures chief technology officer Avi Bitton said of the technology, " is a solid piece of engineering, well-reviewed, and clearly designed with the consumer in mind. It's a great vehicle for the Wicked brand and we look forward to a successful partnership. Wicked is happy to be forging ahead with"

Estefano Isaias, CEO of, returned the sentiment. " is proud to be working with a top-tier company like Wicked," Isaias said. "Wicked is going to excite their current fans and win a lot of new fans on! Our customers deserve the very best, and Wicked personifies that."

For more on Wicked Pictures, visit and to learn more about FyreTV, go to

Related Content:

Wicked Pictures
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Black Widow
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