New Frontier Launches PenthouseTV and PenthouseHD VoD
Follows Exclusive Contract Signed in Sept.
Posted Dec 11th, 2007 10:58 AM by Peter Warren
- Adult producer and distributor New Frontier Media is now offering PenthouseTV to nearly 9 million U.S. homes and PenthouseHD to more than two million.
New Frontier signed an exclusive broadcast and VoD deal
with Penthouse Media Group Inc. in September to develop Penthouse-branded content for broadcast through U.S. cable, satellite and IPTV operators.New Frontier and Penthouse will support the launch of these VoD services with consumer print advertising beginning in February 2008.
"Just 90 days after our execution of a contract with Penthouse, we have successfully deployed this content to a significant footprint in the United States," said New Frontier president Ken Boenish. "Our distribution of this content in high definition is a first for adult VoD. We expect additional Penthouse VoD launches in both standard definition and high definition television over the coming months."
New Frontier is also working on the launch of a Penthouse linear TV channel and expects that service to become available within the next 18 months.