Decade Mobile has entered into an exclusive deal with Twinship Inc. to distribute Twins TV to mobile consumers in the United States.
Twins TV’s 65 one-minute video segments featuring the Coors Light twins will be packaged for individual and bundled download sale through Decade’s branded portal partners. Video segments feature the identical blondes interviewing minor celebrities, taking the audience behind the scenes of their bikini and lingerie shoots, and enjoying their random adventures in the L.A. entertainment scene.
“Twins TV encompasses the ideal mix of glamour and personality for an all-ages mobile video market,” says Dean Newton, chief operating officer of Decade Mobile.
The twins first struck gold in the mobile space earlier this year when their mobile phone wallpaper images sold more than 500,000 units on U.S. carrier portals. They have since shot a new set of bikini photos and produced the Twins TV series, both of which will be distributed directly to consumers by Decade.