The company will celebrate the launch at 5 p.m. PDT on Monday at the RudeTV studios and will hold a countdown to the first live broadcast at 6 p.m. The evening's festivities will be attended by adult-industry insiders, performers, members of the press and "surprise" celebrities.
"This is going to be a blast," said Chandie Foster, marketing manager for Rude. "Our very own RudeTV Creative Director Wankus will once again be allowed to use a microphone as RudeTV kick-starts a great series of live shows featuring sexy video-game shows, raunchy humor and gratuitous nudity. If the press and RudeTV VIPs still haven't had enough, AVN Award winner Sunny Lane will bring the launch party to a very sensuous finale."
Foster said a lot of hard work has gone into creating RudeTV, which she said is a natural evolution of the company.
"We are so excited and really proud of how great this project has turned out," she said. "Our community of live cameras is the heart of Rude.com."
Wankus said he has been involved with putting together a diverse, entertaining and crazy group of personalities expected to keep viewers glued to their screens.
"It is so nice to be part of a team that not only believes in me to the letter, but is so actively involved and in their efforts towards success," he said.
RudeTV will feature live shows from 6-10 p.m. PDT daily.
The lineup of shows includes "BaadMasters Dungeon," with hosts BaadMaster and Satine Phoenix giving a peek into the world of BDSM; and "Relax! It's Just a Fetish" from Clips4Sale.com, which will introduce viewers to wacky, tacky and bizarre turn-ons and fetishes.
The roster of personalities scheduled for shows includes Lexi Lamour, Nicki Hunter, Monica Mayhem and Gary Garver of "The Howard Stern Show," among others.