CYBERSPACE—Fleshbot.com, the witty Gawker Media-owned mainstream-friendly blog that some might confuse for a real down-and-dirty porn site, is for sale. The announcement was made this afternoon via… what else, a blog post by editor Lux Alptraum.
“For the past eight years,” read the post, “Fleshbot has made its home at Gawker Media. But as GM has grown, its sales strategy and technology platform have ceased to effectively support Fleshbot's needs. We think someone else could be a much better partner to grow the site with us...and as such, Fleshbot is for sale.
“As one of the only adult properties that manages to maintain a solid foothold in the mainstream world, Fleshbot is a unique property—and with our star-studded and much lauded Awards show, we've only increased our potential to dominate the mainstream media. We seek a new home where we can continue to curate the best smut the world has to offer, and continue to grow our traffic (currently at 25+ million monthly pages and 1+ million monthly uniques). Direct inquiries to firstname.lastname@example.org.”
Gawker Media was founded by Nick Denton in 2003. Other domains under the corporate umbrella include Gawker.com, Jezebel.com, Gizmodo.com, Kotaku.com, Deadspin.com, Lifehacker.com, Jalopnik.com and IO9.com. A visit to the Gawker Media site reveals that Fleshbot.com, which, unlike any of the other Gawker properties, features explicit straight and gay sex, is not listed among the company's other titles.
Any guesses how much the site will go for?