LOS ANGELES – AVN launched a mobile site and partnered with PornStarTweet.com for the upcoming Erotica LA, June 12-14 at the Los Angeles Convention Center.
"AVN enters the mobile arena with our m.Erotica-LA.com site. This mobile device website offers booth listings, event and seminar schedules, porn star signing times and locations, F.A.M.E. Awards coverage, news and more," said Mary Beth Barnett, AVN’s director of digital media.
The mobile site also features answers to frequently-asked questions and provides an easy-to-use map of the must-attend event for any fan of erotica and adult entertainment.
"The Erotica LA mobile site is AVN’s latest method to connect with our audience, and the idea sprung from a customer service vantage point," explained Cindy Cheer, marketing director for Erotica LA. "The site will enable our customers to receive content conveniently and with more flexibility.
"Plus, with the PornStarTweet.com tweet-ups happening all weekend, the consumers will be receiving information from several sources. PornStarTweet.com will be reporting on the F.A.M.E. Awards and both Erotica LA and PornStarTweet.com will be tweeting on all consumer activities."
With only 7 days left until the show, updates on exhibitor product launches, porn star appearances and giveaways are frequent and the mobile site offers the fastest access to the latest on Erotica LA.
"The mobile site allows us to directly network with our customers while providing them with the most recent event info," Cheer said.
"I'm pretty excited to see how the fans respond to the mobile site as well as the PornStarTweet.com tweet-ups."
Additionally, AVN's development and graphics teams are jumping into the Erotica LA excitement by encouraging attendees to make the event part of their social media world:
• The staff is looking for the most creative use of #EroticaLA on Twitter — So, get clever — the AVN development team will be watching!
• Send your best onsite photos directly from your Smartphone during the event to email@example.com to be posted on AVN.com member galleries. The coolest photo will be chosen by the AVN graphics team.
These two social media correspondents will each win a VUDU box featuring the AVN After Dark Channel.
"Keep up with unexpected celebrity sightings, newly added Porn Star signings, and special discounts," Cheer said. "Tweet what you are doing at Erotica LA and don’t forget to use the tag #EroticaLA!"
Please note: Twitter just changed its policy regarding tweets, so if you would like the text to be public, integrate @EroticaLA within the text of your tweet.