an increase in the number of regular couples visiting our club and a
realization of how this content resonated with our online audience, we have
decided to take a step further and reserve a part of the program especially for
swingers who are not afraid to show off in front of the cams," says Carlos,
vice president of marketing for Big Sister Media.
Every couple in attendance gets all-inclusive service, including beverages, a buffet and a personal DVD recorded by an in-house cameraman or with the club's remote cam system. Single men are not allowed to enter the club during the swinger evenings, which are held every Saturday.
"There was certainly some skepticism once we announced that we were willing to get real couples in front of the cameras for no charge, but everything worked out above our expectations," Carlos said. "Now, we are averaging from eight to 15 private couples per evening."
He said the concept offers spontaneous, unexpected events.
have [broadcast] a live fight between guys in G-strings, and even a gay couple
coming in," he said. "Plus, we don't discriminate the age or fetishes of the
Footage recorded from the private rooms and club area is broadcast on the Big Sister website and the company's mobile partners, and will be made available for TV and DVD licensing, as well as separate pay sites within the company's upcoming sponsor program.