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Adult AdWorld Releases Interstitial Ads

Between-pages ads expected to help webmasters draw revenue.

Adult AdWorld Releases Interstitial Ads
NEW YORK - Advertising network Adult AdWorld has released its interstitial ad units, full-page interactive ads placed between pages of a participating publisher's website.

 

Interstitial ads can be displayed anywhere on a website; they each include a button the surfer can click to skip the ad and continue viewing the site. The company created the ad units to help webmasters capitalize on their traffic, said co-founder Sarah Taylor, the company's director of network services.

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"Our publishers continue to ask us for more options to monetize their sites," she said, "and we now have CPM banners, pop-unders, CPC text ads, raw clicked traffic, CPA offers and interstitial ad units."

 

"As an adult sponsor, we view this as a significant incremental-revenue opportunity for publishers to further monetize their existing traffic," Adult AdWorld co-founder and CEO Daniel Rand said, "and [the company] will be launching two more incremental-revenue opportunities in the fourth quarter of 2007." 

 

Tracking tags are available in the "Get Codes" section of the Adult AdWorld site after logging in. Send questions to publishers@adworldmedia.com.

 






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